Use the provided Module One Activity Template Word Document to complete this assignment. First, you will select four advertisements from the provided Advertisement List. These are the advertisements you will be working with throughout the course and in the project. You will then explain why you selected those specific advertisements. Finally, you will explain how you think the advertisements reflect some aspect of contemporary society or culture.
You are not required to answer each question below the rubric criteria but may use them to better understand the criteria and guide your thinking.
Specifically, you must address the following rubric criteria:
Select four advertisements for analysis.
Explain why you selected your four advertisements to analyze.
What immediately grabbed your attention about your selected advertisements? How might your selection reflect something about your personality, identity, interests, or culture? Your response must be more than because it is required for the project.
Explain how your advertisements relate to current events or to modern society.
How do the advertisements reflect something in contemporary culture, such as traditions, trends, or values?
SCS 100 Module One Activity Template
Replace the bracketed text below with your responses. Support your responses with specific details and
examples. You do not need to conduct outside research, but if you use sources, cite them using APA
style.
Select four advertisements for analysis:
[Insert title of advertisement 1.]
[Insert title of advertisement 2.]
[Insert title of advertisement 3.]
[Insert title of advertisement 4.]
Explain why you selected your four advertisements to analyze.
[Insert text.]
Explain how your advertisements relate to current events or to modern society.
[Insert text.]
1
SCS 100 Advertisement List
You will need to identify four advertisements to support your work on the project. You must choose ads
from this list. View each ad to make your selection. Accessible versions of each ad are indicated with
bullets.
Product/Service: Health and Beauty
Advertisement
Google: Body Type (1:58)
Narrated video
Captioned video
Transcript
Promote Iceland: Let It Out! (1:01)
Narrated video
Captioned video
Transcript
Olay: #Makespaceforwomen (0:30)
Narrated video
Captioned video
Transcript
Dove, Sky Witness: Empowering Idents (2:04)
Narrated video
Captioned video
Transcript
Panasonic: Your Inner Man
Text-only description: Panasonic: Your Inner Man
Haagen-Dazs: Beard Bibs
Text-only description: Haagen-Dazs: Beard Bibs
Pantene: #SeeBeautyNotGender (1:42)
Ad Type
Video
Video
Video
Video
Print
Print
Video
Product/Service: Cars and Transportation
Advertisement
Hyundai: Smaht Pahk (1:20)
Narrated video
Captioned video
Transcript
Toyota: 2020 Toyota Big Game Commercial: Ft Cobie Smulders (1:00)
Narrated video
Captioned video
Transcript
Jeep: Groundhog Day Bill Murray (1:01)
Narrated video
Captioned video
Transcript
Audi: Let It Go Featuring Maisie Williams (1:00)
Narrated video
Captioned video
Transcript
Audi: The Doll That Chose to Drive (3:09)
Narrated video
Mini Cooper: Created in a Countryman (0:41)
Narrated video
Captioned video
Transcript
Ad Type
Video
Video
Video
Video
Video
Video
Product/Service: Social Services and Causes
Advertisement
Apple: A Climate Change Promise from Apple (1:36)
Narrated video
Captioned video
Transcript
Burger King: Reduced Methane Whoppers (2:00)
Narrated video
Captioned video
Transcript
Stronger Together (0:50)
Narrated video
Captioned video
Transcript
Canon: Truthmark (1:59)
Narrated video
Captioned video
Transcript
Ad Council: Fight the Virus. Fight the Bias. (1:15)
Narrated video
Captioned video
Transcript
Unilever: United We Stand (0:57)
Narrated video
Captioned video
Transcript
Ad Type
Video
Video
Video
Video
Video
Video
