Public Smoking Public Health Initiative Social Media Post Assignment

Competency
Defend a community’s need for a particular public health initiative.
Scenario
You are one of the medical providers at a clinic associated with the local health department. It has been noticed that more patients in the clinic waiting room have been reading medical news on their smartphones. Many of the patients have conversed with staff regarding various medical issues and public health initiatives that they have read about on social media. Since public health initiatives can be communicated quickly through social media, you have been tasked with creating several posts on the health department’s social media sites to help community members understand the importance of the initiative.
Instructions
Research one public health initiative in your community and create a series of social media posts to present the need for the initiative in your surrounding community. Include text and images that will clearly and effectively communicate the need for the public health initiative. The details of the actual announcement are yours to decide. These posts will not be live posts and should be created in a document form of your choice for submission (word, PowerPoint, PDF, etc.).
Be sure to include the following:
3 Facebook posts
3 Instagram posts
3 Tweets (Twitter)
A summary of why the public health initiative is needed for your community
Resources
For assistance with creating Facebook posts, please visit this Facebook resource.
For assistance with creating Instagram posts, please visit this Instagram resource.
For assistance with creating Twitter posts (tweets), please visit this Twitter resource.
For additional information about public health issues and initiatives, please visit the following:
Centers for Disease Control and Prevention
World Health Organization
Rubric
F
F
C
B
A
0
1
2
3
4
Did not Submit
No Pass
Competence
Proficiency
Mastery
Not Submitted
There is little evidence of current research on the selected public health initiative, OR the social media posts fail to clearly communicate this evidence to the readers.
The selected public health initiative shows some evidence of research and clear attempts are made to communicate this across the social media posts.
The selected public health initiative is researched well, and communicated clearly across the majority of the social media posts.
The selected public health initiative shows evidence of current research that is clearly and effectively communicated across all social media posts.
Not Submitted
Fewer than three Facebook posts are presented.
Three Facebook posts contain some relevant information and graphics, but are informal or contain significant errors or erroneous information.
Three Facebook posts are generally relevant with useful graphics and are written in mainly formal English with small lapses into informality.
Three Facebook posts are clear, relevant, and useful, containing effective graphics, and are written clearly and effectively in formal English.
Not Submitted
Fewer than three Instagram posts are presented.
Three Instagram posts contain some relevant information and graphics, but are informal or contain significant errors or erroneous information.
Three Instagram posts are generally relevant with useful graphics and are written in mainly formal English with small lapses into informality.
Three Instagram posts are clear, relevant, and useful, containing effective graphics, and are written clearly and effectively in formal English.
Not Submitted
Fewer than three Twitter posts are presented.
Three Twitter posts contain some relevant information and graphics, but are informal or contain significant errors or erroneous information.
Three Twitter posts are generally relevant with useful graphics and are written in mainly formal English with small lapses into informality.
Three Twitter posts are clear, relevant, and useful, containing effective graphics, and are written clearly and effectively in formal English.
Not Submitted
The included summary fails to indicate a clear reason for this public health initiative or indicates a reason that is trivial or otherwise unimportant.
The included summary attempts to demonstrate a need for this public health initiative but builds only a superficial or unclear case.
The included summary does demonstrate a need for this public health initiative, communicated well but with some lapses into informal language.
The included summary indicates a clear need for this public health initiative and this need is effectively communicated

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