Instructions Marketing Plan: Part III Throughout this course, you have been compiling a comprehensive marketing plan using one of the product/service scenarios listed in the Unit II assignment....
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Assignment Instructions Brand Extension Assignment: Choose a product write a 5-page paper discussing how you would create a brand extension of that product. Include your rationale for the brand...
Appreciate the importance of information technology in CRM: students will understand the importance of creating effective processes for reaching customers and accessing their input, and the...
Evaluate the marketing implications for each of the two potential business opportunities Impact on current business and its customers. How each option will affect the marketing strategy of an...
Identify the range of stakeholders affected by CRM including current customers, potential customers, company strategists, managers and marketing specialists. atleast 250 words APA Well...
Understand the value creation through CRM and the development of customer relationship-based marketing strategies in specific businesses. Students are expected to develop strategies incorporating...