Assessment 2 Information
Subject Code: MBA603
Subject Name: New Venture Capital Raising
Assessment Title: Market Entry Barriers
Assessment Type: Slide Deck and Transcript
Choose an item.: 15- 20
Slides (+/-10%)
Weighting: 25 %
Total Marks: 100
Submission: via MyKBS
Due Date: Tuesday, Week 7, 23:55pm AEDT
Your Task The purpose of Assessment 2 is to analyse the barriers associated with entering a market and the ways in which these can be overcome.
Assessment Description
Learning Outcome 2: Analyse the barriers associated with entering a market and the ways in which these can be overcome.
Assessment Instructions You will be required to create a slide deck based on the Slide Deck Template (downloadable from the Assessment portal) between 15-20 slides addressing the situation below. You then must write a transcript to support these slides in the notes section of the Slide Deck. You can submit the Slide Deck with the notes through a MyKBS in the Assessment table. (Make sure you print/save the powerpoint with the notes pages). Using your own business / business idea or another start-up or early stage company, identify three markets to enter. These markets can include entering into a new industry; for example, your technology that was developed for the tourism industry that can be used for the sport industry. You can also consider entering into a new state or country as well as a new demographic. Here are some basic guidelines for the submission:
Introduction: Give a brief background of what the slide deck is about as well as a background about the business.
Market Opportunity Analysis o For each opportunity, share the market research to justify why you have considered entering
the new market
Market Opportunity Barriers o Highlight the key barriers for each of the opportunities that you may face when entering that
market.
How to Overcome the Barriers o For each of the new market opportunities, identify 2-3 strategies that you could use to
overcome the barriers of entering the particular market.
Conclusion / Summary
References
Page 2 Kaplan Business School Assessment Outline
A minimum of ten (10) professional / academic references (journals, reputable websites, government papers, etc.) are to be used. Please write your transcript in the notes to the slides.
Important Study Information
Academic Integrity Policy KBS values academic integrity. All students must understand the meaning and consequences of cheating, plagiarism and other academic offences under the Academic Integrity and Conduct Policy. What is academic integrity and misconduct? What are the penalties for academic misconduct? What are the late penalties? How can I appeal my grade? Click here for answers to these questions: http://www.kbs.edu.au/current-students/student-policies/.
Word Limits for Written Assessments Submissions that exceed the word limit by more than 10% will cease to be marked from the point at which that limit is exceeded.
Study Assistance Students may seek study assistance from their local Academic Learning Advisor or refer to the resources on the MyKBS Academic Success Centre page. Click here for this information.
http://www.kbs.edu.au/current-students/student-policies/
https://elearning.kbs.edu.au/course/view.php?id=1481
Page 3 Kaplan Business School Assessment Outline
Assessment Marking Guide
Criteria F (Fail) 0%-49%
P (Pass)
50%-64%
CR (Credit)
65%-74%
D (Distinction)
75% – 84%
HD (High Distinction)
85%-100%
Mark
Assessment Content (Subject Specific) OUT OF 80 MARKS
Introduction (10) Introduction was not included. Introduction was vague. Introduction covered basic background and overview.
Very good introduction with clear background and overview.
Excellent introduction with clear and thorough overview.
/ 10
Market #1 Opportunity / Barriers / Strategies (20)
No identification of opportunity, barriers, and strategies.
Vague identification of opportunity, barriers, and strategies though some strategies not realistic.
Good identification of opportunity, barriers, and strategies. More depth needed.
Very good identification of opportunity, barriers, and strategies. Relevant strategies.
Excellent identification of opportunity, barriers, and strategies. Very thorough analysis with justifications.
/ 20
Market #2 Opportunity / Barriers / Strategies (20)
No identification of opportunity, barriers, and strategies.
Vague identification of opportunity, barriers, and strategies though some strategies not realistic.
Good identification of opportunity, barriers, and strategies. More depth needed.
Very good identification of opportunity, barriers, and strategies. Relevant strategies.
Excellent identification of opportunity, barriers, and strategies. Very thorough analysis with justifications.
/ 20
Market #3 Opportunity / Barriers / Strategies (20)
No identification of opportunity, barriers, and strategies.
Vague identification of opportunity, barriers, and strategies though some strategies not realistic.
Good identification of opportunity, barriers, and strategies. More depth needed.
Very good identification of opportunity, barriers, and strategies. Relevant strategies.
Excellent identification of opportunity, barriers, and strategies. Very thorough analysis with justifications.
/ 20
Conclusion / Recommendation (10)
Conclusion / Recommendations were not included.
Conclusion / Recommendations were vague.
Conclusion / Recommendations were covered sufficiently.
Strong Conclusion / Recommendations.
Excellent Conclusion / Recommendations.
/ 10
Structure Format and Presentation (Consistent across all courses) OUT OF 20 MARKS
Answer clearly and logically presented
Writing style is unclear; lacks logical flow and structure
Writing style lacks some clarity; some flaws in logical flow and structure
Writing style is mostly clear; Generally logical flow and structure
Answer presented mostly clear and logical
Answer presented very clear and logical.
/ 4
Appropriate theory and research used to answer question posed
Inappropriate and outdated theory and research used
Adequate theory and research used; Some research dated. Met minimum standards,
Good theory and research used. Current. Could have had more in-depth research.
Very good and in-depth theory and research used; current and thorough.
Excellent and current theory and research used; Depth of research exceeded expectations
/ 4
Correct academic writing style used, including correct spelling, grammar and punctuation
Non-academic writing style, lacks clarity and has no flow. No structure. Many spelling and grammatical errors.
Writing style is non-academic though is clear; minor flow and structure issues. Spelling/ grammatical errors.
Academic writing style is clear; good flow, some structure issues. Some spelling or grammatical errors.
Clear academic writing style with very good flow and structure. Minor spelling or grammatical errors.
Academic writing style is very clear with sound flow and structure. No spelling or grammatical errors.
/ 4
Format of answer consistent with question requirements and KBS guidelines
Format of answer does not follow KBS guidelines of the question requirements
Format of answer adequately meets question requirements; KBS guidelines inconsistent
Format of answer meets question requirements and KBS guidelines; some errors
Format of answer consistent with question requirements & KBS guidelines; a couple of errors
Format of answer exceeds question requirements and KBS guidelines; no errors
/ 4
In-text referencing and reference list follows Harvard style and consistent with KBS guidelines
None or very few sources are acknowledged. Does not follow Harvard style nor KBS guidelines.
Acknowledged few sources in text and reference list. Few citations & references follow Harvard style. KBS guidelines rarely adhered to.
Acknowledged some sources in text and reference list. Inconsistent use of Harvard style. Some KBS guidelines adhered to.
Acknowledged most sources in text and reference list. Most citations and references follow Harvard style. Most KBS guidelines adhered to.
Acknowledged all sources in text and reference list. All citations and references follow Harvard style. All KBS guidelines adhered to.
/ 4
Comments:
/100
Applied Sciences
Architecture and Design
Biology
Business & Finance
Chemistry
Computer Science
Geography
Geology
Education
Engineering
English
Environmental science
Spanish
Government
History
Human Resource Management
Information Systems
Law
Literature
Mathematics
Nursing
Physics
Political Science
Psychology
Reading
Science
Social Science
Home
Blog
Archive
Essay
Reviews
Contact
google+twitterfacebook
Copyright © 2019 HomeworkMarket.comHOMEWORKMARKET.COM YOUR HOMEWORK ANSWERSHomeworkMarket
Home.Homework Answers.
Help.
Log in / Sign up
Assignment 2
profile
dee5758
MBA603T1_2020_Assessment2_v11.pdf
Home>Business & Finance homework help>Accounting homework help>Assignment 2
Page 1 Kaplan Business School Assessment Outline
Assessment 2 Information
Subject Code: MBA603
Subject Name: New Venture Capital Raising
Assessment Title: Market Entry Barriers
Assessment Type: Slide Deck and Transcript
Choose an item.: 15- 20
Slides (+/-10%)
Weighting: 25 %
Total Marks: 100
Submission: via MyKBS
Due Date: Tuesday, Week 7, 23:55pm AEDT
Your Task The purpose of Assessment 2 is to analyse the barriers associated with entering a market and the ways in which these can be overcome.
Assessment Description
Learning Outcome 2: Analyse the barriers associated with entering a market and the ways in which these can be overcome.
Assessment Instructions You will be required to create a slide deck based on the Slide Deck Template (downloadable from the Assessment portal) between 15-20 slides addressing the situation below. You then must write a transcript to support these slides in the notes section of the Slide Deck. You can submit the Slide Deck with the notes through a MyKBS in the Assessment table. (Make sure you print/save the powerpoint with the notes pages). Using your own business / business idea or another start-up or early stage company, identify three markets to enter. These markets can include entering into a new industry; for example, your technology that was developed for the tourism industry that can be used for the sport industry. You can also consider entering into a new state or country as well as a new demographic. Here are some basic guidelines for the submission:
Introduction: Give a brief background of what the slide deck is about as well as a background about the business.
Market Opportunity Analysis o For each opportunity, share the market research to justify why you have considered entering
the new market
Market Opportunity Barriers o Highlight the key barriers for each of the opportunities that you may face when entering that
market.
How to Overcome the Barriers o For each of the new market opportunities, identify 2-3 strategies that you could use to
overcome the barriers of entering the particular market.
Conclusion / Summary
References
Page 2 Kaplan Business School Assessment Outline
A minimum of ten (10) professional / academic references (journals, reputable websites, government papers, etc.) are to be used. Please write your transcript in the notes to the slides.
Important Study Information
Academic Integrity Policy KBS values academic integrity. All students must understand the meaning and consequences of cheating, plagiarism and other academic offences under the Academic Integrity and Conduct Policy. What is academic integrity and misconduct? What are the penalties for academic misconduct? What are the late penalties? How can I appeal my grade? Click here for answers to these questions: http://www.kbs.edu.au/current-students/student-policies/.
Word Limits for Written Assessments Submissions that exceed the word limit by more than 10% will cease to be marked from the point at which that limit is exceeded.
Study Assistance Students may seek study assistance from their local Academic Learning Advisor or refer to the resources on the MyKBS Academic Success Centre page. Click here for this information.
http://www.kbs.edu.au/current-students/student-policies/
https://elearning.kbs.edu.au/course/view.php?id=1481
Page 3 Kaplan Business School Assessment Outline
Assessment Marking Guide
Criteria F (Fail) 0%-49%
P (Pass)
50%-64%
CR (Credit)
65%-74%
D (Distinction)
75% – 84%
HD (High Distinction)
85%-100%
Mark
Assessment Content (Subject Specific) OUT OF 80 MARKS
Introduction (10) Introduction was not included. Introduction was vague. Introduction covered basic background and overview.
Very good introduction with clear background and overview.
Excellent introduction with clear and thorough overview.
/ 10
Market #1 Opportunity / Barriers / Strategies (20)
No identification of opportunity, barriers, and strategies.
Vague identification of opportunity, barriers, and strategies though some strategies not realistic.
Good identification of opportunity, barriers, and strategies. More depth needed.
Very good identification of opportunity, barriers, and strategies. Relevant strategies.
Excellent identification of opportunity, barriers, and strategies. Very thorough analysis with justifications.
/ 20
Market #2 Opportunity / Barriers / Strategies (20)
No identification of opportunity, barriers, and strategies.
Vague identification of opportunity, barriers, and strategies though some strategies not realistic.
Good identification of opportunity, barriers, and strategies. More depth needed.
Very good identification of opportunity, barriers, and strategies. Relevant strategies.
Excellent identification of opportunity, barriers, and strategies. Very thorough analysis with justifications.
/ 20
Market #3 Opportunity / Barriers / Strategies (20)
No identification of opportunity, barriers, and strategies.
Vague identification of opportunity, barriers, and strategies though some strategies not realistic.
Good identification of opportunity, barriers, and strategies. More depth needed.
Very good identification of opportunity, barriers, and strategies. Relevant strategies.
Excellent identification of opportunity, barriers, and strategies. Very thorough analysis with justifications.
/ 20
Conclusion / Recommendation (10)
Conclusion / Recommendations were not included.
Conclusion / Recommendations were vague.
Conclusion / Recommendations were covered sufficiently.
Strong Conclusion / Recommendations.
Excellent Conclusion / Recommendations.
/ 10
Structure Format and Presentation (Consistent across all courses) OUT OF 20 MARKS
Answer clearly and logically presented
Writing style is unclear; lacks logical flow and structure
Writing style lacks some clarity; some flaws in logical flow and structure
Writing style is mostly clear; Generally logical flow and structure
Answer presented mostly clear and logical
Answer presented very clear and logical.
/ 4
Appropriate theory and research used to answer question posed
Inappropriate and outdated theory and research used
Adequate theory and research used; Some research dated. Met minimum standards,
Good theory and research used. Current. Could have had more in-depth research.
Very good and in-depth theory and research used; current and thorough.
Excellent and current theory and research used; Depth of research exceeded expectations
/ 4
Correct academic writing style used, including correct spelling, grammar and punctuation
Non-academic writing style, lacks clarity and has no flow. No structure. Many spelling and grammatical errors.
Writing style is non-academic though is clear; minor flow and structure issues. Spelling/ grammatical errors.
Academic writing style is clear; good flow, some structure issues. Some spelling or grammatical errors.
Clear academic writing style with very good flow and structure. Minor spelling or grammatical errors.
Academic writing style is very clear with sound flow and structure. No spelling or grammatical errors.
/ 4
Format of answer consistent with question requirements and KBS guidelines
Format of answer does not follow KBS guidelines of the question requirements
Format of answer adequately meets question requirements; KBS guidelines inconsistent
Format of answer meets question requirements and KBS guidelines; some errors
Format of answer consistent with question requirements & KBS guidelines; a couple of errors
Format of answer exceeds question requirements and KBS guidelines; no errors
/ 4
In-text referencing and reference list follows Harvard style and consistent with KBS guidelines
None or very few sources are acknowledged. Does not follow Harvard style nor KBS guidelines.
Acknowledged few sources in text and reference list. Few citations & references follow Harvard style. KBS guidelines rarely adhered to.
Acknowledged some sources in text and reference list. Inconsistent use of Harvard style. Some KBS guidelines adhered to.
Acknowledged most sources in text and reference list. Most citations and references follow Harvard style. Most KBS guidelines adhered to.
Acknowledged all sources in text and reference list. All citations and references follow Harvard style. All KBS guidelines adhered to.
/ 4
Comments:
/100
Applied Sciences
Architecture and Design
Biology
Business & Finance
Chemistry
Computer Science
Geography
Geology
Education
Engineering
English
Environmental science
Spanish
Government
History
Human Resource Management
Information Systems
Law
Literature
Mathematics
Nursing
Physics
Political Science
Psychology
Reading
Science
Social Science
Home
Blog
Archive
Essay
Reviews
Contact
google+twitterfacebook
Copyright © 2019 HomeworkMarket.com
