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Value proposition/customer value insights for Adidas brand

Mar 2, 2022 | Business & Finance - Marketing | 0 comments

Mar 2, 2022 | Business & Finance - Marketing | 0 comments

Value proposition/customer value insights for Adidas brand

Go to the internet and research Adidas Brand in-depth. Identify their value proposition and strategies for optimizing,communicating,and delivering customer value. Determine their status on customer service,
marketing,and organizational responsiveness and how they create/deliver superior customer value. Apply the Customer Value Funnel (CVF) approach in your analysis. Provide a customer value based analysis of the organization and offer a set of strategic recommendations for management to improve operations.

Criteria: 1) quality of your environmental analysis, 2) quality of your strategic analysis, 3) use of value proposition/customer value insights (e.g.,application of CVF), 4) use of research and support materials, 5) organization/writing style,and 6) presentation style and substance.

APA citation

2-3 pages

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